Microsoft is rolling out a new feature in its Bing mobile app that lets users turn text prompts into short videos—no subscription needed. It’s the first public release of OpenAI’s Sora video model, bringing powerful AI video generation to anyone with a Microsoft account.
What You Can Do With It?
Create 5-Second Videos: Videos are in a 9:16 vertical format, ideal for TikTok or Instagram. A 16:9 horizontal option is coming soon.
Two Speeds: Standard is free. Fast mode gives quicker results—you get 10 free Fast generations, with more available for 100 Microsoft Rewards points each.
Save and Share: Videos are stored in the app for 90 days. Download or share anytime.
Prompt-Based Creation: Just type a description and let the AI do the rest.
Where It’s Available?
Right now, Bing Video Creator is live in the Bing mobile app for iOS and Android—worldwide except in China and Russia. Microsoft says desktop and Copilot support are coming soon.
What to Know Before You Try It?
You’ll need a Microsoft account to use the tool. While the interface is simple, video generation—even with Fast mode—can take hours. Users have also noted occasional odd animations and bias in generated content, reflecting some of Sora’s current technical limits.